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Improvement through Business Competitive Advantage Model


  • Industry rivalry
  • Threat of substitute products / services
  • Bargaining powers of others
  • Bargaining powers of suppliers

Target Audience

4 - 8 Persons


Full day in-house

Method of Delivery





Businesses struggle with achieving sustainable competitive advantage. Competition in most SMEs is intense and constant pressure to remain relevant and innovative. It can be challenging to create a unique proposition, differentiate from competitors, and maintain a strong market position over time. Additionally, external factors such as technology, regulatory changes, and shifting customer preferences can impact a business’s ability to maintain a competitive advantage.

To have a strategic competitive advantage for your business we specialize in providing participants with tools such as Porter’s Five Forces framework. This will provide several benefits to businesses, such as a deeper understanding of the competitive environment, improved strategic decision-making, increased competitiveness, better alignment of internal resources, and enhanced stakeholder communication. The framework helps businesses identify opportunities and challenges within their industry, priortises initiatives, allocate resources effectively, and make informed strategic decisions.

Programme Objective

By the end of the programme, participants should be able to do the following:

  • Understand the competitive forces in an industry.
  • Evaluate the profitability of an industry using Porter’s Five Forces Framework
  • Analyse industry structure using Porter’s Five Forces Framework
  • Develop strategies for success using Porter’s Five Forces Framework

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For more information email or call us at
+64 9 373 5350